Retail Bulletin Mobile Summit 2011
27th September, 2011
The Cavendish Conference Centre, London W1
After years of discussion, mobile retailing is finally a genuine, profit-driving reality.
This one-day interactive summit will show how mobile is being used by retailers today and how it can deliver value in your organisation.
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With lower-cost smart phones proving hugely popular together with an explosion of exciting mobile apps, effective payment options and improved mobile browsing through faster connectivity; customers can finally shop and compare prices whenever and wherever they want.
Retailers who are already embracing the mobile shopping revolution are increasing their bottom line week on week. Many of those who are ignoring it, however, can face an uncertain future.
But what are your key mobile options; how do you integrate it into your business and how do build a business case to get buy-in and investment for your mobile offering? How should you approach apps, transactional m-commerce, payment social media and loyalty in an increasingly mobile world? How can you ensure the mobile experience engages the customer, drives profits and delivers on your existing brand experience and prepares you for an increasing mobile shopping environment?
